Parent's Choice™ Organic Baby Formula

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  • Certified organic baby formula
  • Manufactured with Non-GMO* ingredients
  • Milk-based nutrition containing all nutrients, vitamins and minerals for growth and development
  • Organic baby formula produced without:
  • Potentially Harmful Pesticides
  • Added Growth Hormones
  • Antibiotics

Infant Formula Made With Organic Milk

We proudly manufacture Parent's Choice Organic Infant Formula in Vermont, U.S.A., for parents who prefer to buy organics and non-GMO infant formula. Our milk-based formula is made with organic, non-GMO ingredients and contains all the vitamins, minerals, and nutrients required for growth and development.

The milk organic formula is suitable for term infants during the first year of life and contains the latest innovations in infant nutrition. Parent's Choice Infant Formulas also meet the nutritional levels recommended by the U.S. National Academy of Science-National Research Council and the American Academy of Pediatrics.

Years ago, the makers of Parent's Choice introduced the first nationally available organic baby formula in the United States with DHA and ARA. These naturally occurring healthy fats, which are also found in breast milk, may support mental and visual development.

Certified “Organic Formula”

Parent's Choice Organic Infant Formula is certified organic in accordance with USDA regulations and meets National Organic Program (NOP) guidelines for substances to be used in organic production. This means that the milk in our organic baby formula comes from cows that are fed organic feed, raised with access to the outdoors, and provided feed without antibiotics or growth hormones.

Parent's Choice Organic Infant Formula offers the same complete nutrition as Similac® Advance® Organic formula** but costs up to 50% less money.*** Our organic baby formula is manufactured in Vermont, U.S.A., and meets all FDA, USDA, and AAP nutritional requirements for infant formulas. Our factory adheres to the standards outlined by the National Organic Program (NOP) and is certified by QAI to manufacture organic baby formula that is fully compliant with the USDA.

Trusted by Pediatricians and Parents

Organic nutrition starts with breastfeeding. Medical and scientific communities agree on the benefits of mother's milk. The AAP and leading experts also agree that infant formula is the only other responsible option when it comes to feeding baby.

Recipes of homemade baby formula published on the Internet are dangerous. The FDA does not regulate recipes for homemade formulas; it only regulates commercially available “infant formulas” manufactured by leading infant formula companies. According to its website, “The potential problems associated with errors in selecting and combining the ingredients for the formula are very serious and range from severe nutritional imbalances to unsafe products that can harm infants. Because of these potentially very serious health concerns, FDA does not recommend that consumers make infant formulas at home.”

Commercially available infant formula is the most highly regulated food and is carefully quality controlled and manufactured to the highest standards. The infant formula industry supports more research in infant nutrition than any other entity. These research efforts have significantly advanced public understanding and have led to significant improvements in infant health.

Millions of babies have been fed Parent's Choice Infant Formula. Many switch from a name brand to the nutritionally comparable Parent's Choice Formula. According to a new clinical study, switching baby formula is safe and well tolerated among infants. So if you're interested in an organic baby formula, be sure to ask your child's pediatrician about Parent's Choice Organic Infant Formula at Walmart.

Parent's choice organic baby formula was a great formula for my baby. I only needed formula for a couple months, since I nursed my baby exclusively up to that point. I didn't feel comfortable giving him regular formula so when I found the parent's choice organic I was super happy about it!

Sheri O.

We love Parents Choice Organic baby formula. It is exactly the same as pricier name-brand organic baby formula, available for a fraction of the price. We have used this formula exclusively for two children, who are happy, healthy, smart, and were free of any gastric issues or colic.

Stephanie L.

* As used in this web site, Non-GMO means the ingredients were not genetically engineered.
** Similac® and Advance® are registered trademarks of Abbott Laboratories.
Parent's Choice Organic Infant Formula is neither made by nor affiliated with Abbott Laboratories.
***Comparison based on October 2017 price survey of store brand formulas versus the leading national brands.

Compare Nutritional Information†

Parent's Choice™ Organic
Organic Baby Formula
Similac® Organic*
Similac Organic Baby Formula
Nutrients/100 Cal.
Protein g 2.07 2.07  
Fat g 5.63 5.63  
Carbohydrate g 10.4 10.4  
Water g 133 133  
Linoleic Acid mg 750 860  
Vitamin A IU 300 300  
Vitamin D IU 60 60  
Vitamin E IU 1.5 1.5  
Vitamin K mcg 8 8  
Vitamin B1 mcg 100 100  
Vitamin B2 mcg 150 150  
Vitamin B6 mcg 60 60  
Vitamin B12 mcg 0.25 0.25  
Niacin mcg 1050 1050  
Folic Acid mcg 15 15  
Pantothenic Acid mcg 450 450  
Biotin mcg 4.4 4.4  
Vitamin C mg 9 9  
Choline mg 16 16  
Inositol mg 4.7 4.7  
Calcium mg 78 78  
Phosphorus mg 42 42  
Magnesium mg 6 6  
Iron mg 1.8 1.8  
Zinc mg 0.75 0.75  
Manganese mcg 5 5  
Copper mcg 90 90  
Iodine mcg 6 6  
Selenium mcg 2 2  
Sodium mg 24 24  
Potassium mg 105 105  
Chloride mg 65 65  

† Product nutrient values and ingredients are subject to change. Please see product label for current information.

Similac® is a registered trademarks of Abbott Laboratories. Parent's Choice Organic Infant Formula is not made by or affiliated with Abbott Laboratories.

How much can you save by switching to Parent's Choice™?

Parents are saving as much as $600 a year on baby formula by switching to Parent's Choice™. Try our Parent's Choice™ Savings Calculator to compare Parent's Choice™ infant formulas to national brands.

Makes Approx. (fl oz)
Cost per feeding (6 oz)
Parent's Choice™ Organic (23.2 oz)
Similac® Organic (23.2 oz)

Our Products

Just like national baby formula brands, Parent's Choice infant formulas are nutritionally complete and meet the nutritional guidelines determined by FDA.

Infant Baby Formula Parent's Choice Infant Baby Formula
Advantage Baby Formula Parent's Choice Advantage® Baby Formula
Gentle Baby Formula Parent's Choice Gentle® Baby Formula
Parent's Choice Sensitivity Infant Formula Parent's Choice Sensitivity® Baby Formula
Soy Baby Formula Parent's Choice Soy-Based Baby Formula
Organic Baby Formula Parent's Choice Organic Baby Formula
Rice Formula for Babies Parent's Choice Added Rice Baby Formula
Tender Baby Formula Parent's Choice Tender® Baby Formula
Toddler Baby Formula Parent's Choice Toddler & Older Baby Formula
Next Stage 3 Milk Drink Parent's Choice Toddler Next Stage
Non-GMO Infant Formula Parent's Choice Non-GMO* Infant Formula
Advantage Non-GMO Formula Parent's Choice Non-GMO* Advantage® 1 Formula
Supplementation Baby Formula Parent's Choice Supplementation